Knorr
Unilever Knorr aims to have 50% of its product portfolio plant-based by 2025. Foodpairing supported the Knorr product development team and development chefs with aroma and science-based insights.
Change our food habits
SHARED AMBITION
WWF and Knorr have collaborated with The Center for Public Health Nutrition at the University of Washington to create The Future 50 Foods Report.
KEY QUESTIONS BY UNILEVER:
1. Insights into flavor profile of Future 50 Foods
2. Support the transition of the Knorr portfolio to include Future 50 ingredients
LINK FUTURE 50 TO CORE KNORR PRODUCTS
Use AI in food to uncover:
INSIGHTS – NOVEL INGREDIENTS
Ingredient trend insights provides insights into the status of the ingredient and macrotrends. Trend data is always taken into account for the trial model, but in this phase it can also help to define interesting flavor camps and ingredients to explore.
CORE PRODUCT UPGRADES
Core product upgrades provides the clients insights/formulations/recipes on how to improve the current products.
A more sustainable & healthier product portfolio
PORTFOLIO IN TRANSFORMATION.
Unilever Knorr aims to have 50% of its product portfolio plant-based by 2025. Foodpairing supported the Knorr product development team and development chefs with aroma and science-based insights. This work is part of a continuous effort by Knorr to transform towards a sustainable, healthier and tasty product portfolio.
Better products, faster!
Learn more about how our platform can help you launch your next best-seller!
